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Know which rules to break, with MTV co-founder Tom Freston

art19.com

Tom Freston is a cofounder of MTV and former CEO of Viacom. He joined host Jeff Berman to dig into the wild stories and meaningful lessons from his life as an unconventional corporate leader. Freston reveals how MTV’s audience-first mentality and “subway car” approach to hiring helped the network scale into a cultural icon. Tom’s memoir is Unplugged: https://www.simonandschuster.com/books/Unplugged/Tom-Freston/9781668089798 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Length
31:35

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